I’ve been working on redesigning the YWAM Wales logo off and on for about two months now. And I’m almost there! I started working on it because we wanted to redesign our hoodies after a few years of having the Welsh dragon on them. After talking with the team, we realized that we wanted to communicate some of the Celtic heritage we have, the sense of intimacy we have as a team and our desire to see God working supernaturally in our everyday lives.
I tried to do some hand drawn work with intertwining vines and symbols of the Holy Spirit, but it just didn’t look good. (In other words, my skill isn’t equal to my ideas!) I then switched to vector based design so that the end product would be usable in multiple situations. Here’s the Celtic cross idea, and the flock-of-geese-all-flying-in-one-direction idea.
They’re alright, but they don’t make my heart beat any faster, which I think should be an effect of good design! About two weeks ago, we had a man named Sion Aled Jones came and spoke to us about the linguistic history of Wales. It was a fascinating lecture full of insight and small details that brought past happenings to life. During his talk, he mentioned St. David’s cross, which is sometimes used as the flag of Wales. St. David is the patron saint of Wales, rather like St. Patrick and Ireland. He is often depicted with a dove, which is a symbol of the Holy Spirit. With the Flag of St. David, we have reminders of Celtic and Christian heritage, and with the dove you have a reminder of the Holy Spirit.
So here’s the (almost finished) design. I want to tweak both the inksplot versions still, perhaps make the logo’s inksplot to look like Wales, but it’s almost there! The hoodie versions are ready for ordering, so hopefully we’ll have new hoodies before the end of November! There’s two versions so that it can be used for printed materials as well as for online use.
What do you think?